The Most Important Letter I Could Ever Write and I’ve Blown It.
A couple of weeks ago I headed over to Vegas for a Copywriting” seminar. It was an amazing event that opened my eyes to a ton of things I was doing wrong in business.
It also opened my pupils about some of the things I was doing wrong in my life as well. The revelation hit me when I was sitting at a cafe in the Golden Nugget called “Carsons”. Oddly, I was sharing lunch with Leah Carson who is a fellow copywriter and friend.
As we were eating our lunch a interesting thing occured to me. Over the last year I have been developing my talents as a copywriter and marketer. While most people on this blog never see the full potential of my copywriting abilities, I assure you that the stuff I write is lethal to anyone with a credit card in hand.
So during this time that I have learned to write motivating and nail biting paragraphs, I had never thought of using this talent for something much more important than making a bunch of money.
Over the span of the last 2 years I have been buried in this computer. It has consumed my time, energy, and livelyhood like I’d never thought possible. The work I’ve put into this little electronic box has been profitable and fun but it has definitely come with a huge price tag.
That price is the distance that has been created between myself and my beloved fiancee Alison.
It’s totally my fault that I have neglected her during this marketing education I’m receiving. Lately I have begun to allocate time especially for her, and I’ve been pretty good at giving her attention.
However, this is still not good enough.
It occured to me during that meal at Carson’s that I have this amazing ability to write heartfelt copy, but never have I used this talent to elate the one I truly love. I’ve totally neglected something that is so easy for me to do, and the ramifications of this simple task would be huge for her.
The joy that would be brought to Alison’s world would be immense if she received a well crafted letter from me. Heck, just a little note here and there would be suffecient, but I don’t even do that.
So, let me start this second by writing something that is much more important than yanking in a bunch of cash today.
Alison,
I have to admit that I’m the luckiest guy in the world. You have no idea how much your love and companionship means to me. Admittedly, my attempts to relay this appreciation to you has been non-existent in our relationship, but hopefully not a single day will go by that you don’t fully understand my love for you.
Yes, I’ve been boggled down by the computer. I’ve missed precious days and weeks that could of been spent with you.
I’d easily trade in every penny that I’ve made and all the education that has been consumed to make sure that you are in my life forever.
Mistakes, yes I’ve made them. I’ll probably make a few more too.
However, never again will I forget the precious gem that I have in my life that has
allowed me to be in the posistion I am in today.
I would not have made it to this point if it were not for you Alison. You kept food in my belly when I couldn’t even afford a Snickers, and somehow you had faith that one day I would accomplish something great.
Even after 2 years of hearing my wild and crazy money making ideas, you still stood by my side even though they were failing miserably.
You never gave up on me and I appreciate that dearly. I know it’s not easy to be my partner in life. I’m stubborn, arrogant, and persistant about getting what I want. It can’t be easy for anyone to put up with me.
Somehow, you pull off the impossible though!
Words could never properly express the gratitude I have for our relationship and friendship. However, I do know that words can mean a great deal when they come from the heart.
Therefore I apologize for not writing you heartfelt love-letters, sweet Valentines, and Birthday cards that most women would die for.
From this day forward, it is my vow to make sure that I express my love and admiration for you in print. All this writing isn’t worth a damn if I’m not using it to evoke sweet emotions from the one I love.
Loving you always (even when checking my email),
Jason
















